I Know What You Meme, Even If it Emerged Today: Understanding Evolving Memes through Open-World Knowledge Acquisition

This paper introduces Query Retrieve Conclude, a zero-shot framework designed to understand dynamic multimodal memes that require up-to-date background knowledge. It identifies missing knowledge, retrieves open web evidence, and synthesizes grounded information for meme interpretation and detection, demonstrating improvements on benchmarks from 2024 to 2026.